Why tell stories?
Stories are more memorable. They follow a format that we all know and are used to. They also trigger emotional responses, allowing you to connect with your audience on a much more personal level. When we are being told a story, more areas of our brain are activated as we experience the events unfolding. Let’s face it, everyone has a story to tell!
Bring your story to life
A story is only engaging if it is told well, and can be visualised. Creating visual content has become the norm. When 90% of information transmitted to the brain is visual, why wouldn’t you harness visual content? But it is not just about being visual; people like interactive content, something they can explore and interact with. Our Digital story apps provide a great platform to bring any story to life.
6 steps to create a digital story