Forrester names Esri a leader in location intelligence


See how today’s leaders map the future

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Globe with data points connected by lines and hovering location icons

Empowering leaders with location intelligence


As a leading location intelligence platform provider (Forrester Wave 2020), Esri empowers visionary leaders with innovative tools to help create sustainable prosperity. In the UK, Location Intelligence has been recognised by government as being key to economic growth, with the recent publication of the UK Geospatial Strategy. Esri's customers in the UK are at the forefront of unlocking that potential, driving digital transformation by embracing the power of location, starting with three steps.

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Transport for West Midlands


Reacting quickly to the challenges of COVID-19

The outbreak of COVID-19 led to a 90% drop in passenger numbers and a significant reduction in public transport services in the West Midlands, within just a few short days. Transport for West Midlands stepped forwards rapidly to provide leadership in this period of uncertainty and keep vital services running for healthcare staff and other key workers.

Keeping up to date

An Operations Dashboard provides the Mayor’s office and local authorities with up-to-date data to monitor the effectiveness of emergency policies

Identifying where the need is greatest

A map shows TfWM where there are high densities of key workers that depend on public transport to get to work.

Keeping the public safe

Traffic data from Waze is streamed into the Operations Dashboard using Esri’s GeoEvent tool, highlighting potential road safety issues to police.

Fruit of the Loom


Bringing a data science edge to Fruit of the Loom

At Fruit of the Loom, the use of location intelligence brought data-driven decision-making to the forefront. One project helped generate an estimated 20 percent savings in shipping costs.

Leveraging data science

Using smart maps and simulations instead of traditional spreadsheets empowers Fruit of the Loom decision-makers with clarity and confidence.

Visualising the supply chain

With location intelligence, the company saves on shipping costs by streamlining networks and relocating products among distribution centres.

Going against tradition and intuition

The team used data science to reveal counterintuitive conclusions, tailoring each store's inventory to the needs of local customers.

Emu Analytics


Driving the roll-out of electric vehicle charging infrastructure

The data science and software company Emu Analytics has used Esri’s ArcGIS platform to show local authorities exactly where electric vehicle charging points should be installed on residential streets to meet rising demand for electric vehicles. Its pioneering analysis is helping councils to access government funding and accelerating the roll-out of charging infrastructure.

Saving time through digital transformation

Complex demographic and spatial analysis conducted in a single, automated analytical process.

Sharing insight effectively

Data shared in a meaningful, interactive format using StoryMaps to improve decision making.

Keeping clients happy

Bespoke reports for 404 local authorities created in less than a minute, at a push of a button.

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Where leaders go for location intelligence

Learn more about what makes Esri one of the leading location intelligence platform providers, trusted by governments and businesses worldwide for over 50 years.

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